
Alexander Spears—Book Marketing Consultancy
Alexander Spears is a seasoned book marketing professional with over 15 years of experience in the publishing industry working for companies including Constable & Robinson, Walker Books, The Indigo Press and JOFFE Books.He combines entrepreneurial, analytical, and creative skills to deliver impactful marketing solutions. Having held key roles in editorial, sales, and business development, Alexander excels in data-driven decision-making and process optimization. His expertise spans digital marketing, pay-per-click advertising, copywriting, graphic design, and campaign management.As a freelance marketing consultant, Alexander works with a range of clients, including bestselling authors and independent publishers, providing services that drive sales, enhance brand visibility, and streamline marketing efforts. His approach focuses on maximizing ROI through strategic use of data, split-testing, and targeted campaigns across multiple platforms.
Working together
I work on a day rate, with a sliding scale based on the size of your business and the project duration. Please get in touch if you have a project you'd like to discuss.
Contact me
Please drop me a line if you'd be keen to work together. You can email me on [email protected] or give me a call during office hours between 10 a.m. and 6 p.m. on +44 7962 017 045.I'm based in London and always happy to meet for a coffee to discuss and brainstorm projects.You can read my privacy policy here
Testimonials
"Alex is an absolute joy to work with. His relaxed, upbeat personality combines perfectly with his marketing expertise and purposeful manner. He is always quick to respond and genuinely excited to help me succeed. Under his guidance, my books have reached heights I never thought possible after such a length of time. For authors seeking a marketing professional who not only delivers amazing results but makes the journey enjoyable, Alex is an outstanding choice."Dreda Say Mitchell OBE, award-winning crime fiction author"Alex managed marketing and advertising activity for Ackroyd Publishing for fifteen months, during which he undertook a significant piece of work to better understand the readers buying my books and the most effective audiences for advertising and marketing. He introduced new data analysis methods and produced detailed and useful reports. He managed a team member, oversaw a publicity campaign, and undertook a significant amount of testing. He worked well without supervision and was a valuable member of the team with many positive insights and ideas. I would be happy to recommend him. "Rachel McLean, #1 bestselling crime fiction author
Privacy PolicyAlexander Spears Ltd respects your privacy. This application uses Login with Amazon solely for the purpose of securely accessing your Amazon Advertising account data, in order to manage and optimize advertising campaigns.No personally identifiable information is stored, shared, or sold to third parties.All data is used strictly in accordance with Amazon’s data usage policies and is not retained beyond what is necessary for reporting and campaign automation.If you have any questions, contact: [email protected]